Disney Unveils Fall ‘09 Fashion Line with a Virtual Fashion Show
July 23, 2009 by Julie Bonner
Disney has unveiled today the Fall ‘09 Tween fashion with a virtual runway show on YouTube. The exclusive YouTube video, features new fashions inspired by hit shows JONAS and Wizards of Waverly Place. They also have some star interviews from the red carpet. Check it out!
The official YouTube channel, Disney Living, has fashion, accessories, footwear, and more hitting the runway for an audience of ecstatic tweens. This unique video is the first to take Disney-inspired fashions directly to the online tween community. Tween models wearing the latest back-to-school looks rocked the runway as they showed off the hottest styles hitting retailers in July including JC Penney, Kmart, Sears, Walmart, Target and DisneyStore.com.
The red carpet event in Los Angeles was attended by "JONAS’" Nicole Anderson; "Wizards of Waverly Place’s" Maria Canals-Barrera; "Sonny With A Chance’s" Tiffany Thornton, Brandon Mychal Smith, Doug Brochu, Allisyn Ashley Arm; "Princess Protection Program’s" Samantha Droke; "Zeke and Luther’s" Daniel Curtis Lee and Ryan Newman;"Camp Rock’s" Anna Maria Perez de Tagle; "The Game Plan’s" Madison Pettis and hosts Jennifer Stone ("Wizards of Waverly Place") and Chelsea Staub ("JONAS"). In addition to never-before-seen footage of the runway show, the video also features red carpet interviews and an exclusive interview with Selena Gomez ("Wizards of Waverly Place") sharing some of her personal fashion ideas.
Here’s a little more information about each collection:
Showcasing new fashion lines inspired by the latest trends, the "JONAS" collection has an academic angle for a preppy collegiate look that is reminiscent of this superstar cast’s singular style. Skinny pants combined with button down shirts and tailored vests create "Luxe Prep” outfits that take East Coast sophistication and throws in a rocker twist. Tailored plaids and tweeds styled in walking shorts mixed with polo tops in "Ivy League” hues and fun accessories create an overall tween superstar look. The collection also features an updated take on heraldic crests and badges that are incorporated into several pieces, as well as fun accessories like colorful beaded wrap bracelets and faux ties for an added touch of personality.
The "Wizards of Waverly Place" collection takes Alex Russo’s bohemian style and adds a twist for a "Boho Chic” look that is comfortable, casual and has just the right amount of magic. Key looks are tunic length border print tops, updated peasant blouses, distressed miniskirts, fitted skimmers and skinny denim. Prints and graphics contrast with a gorgeous peacock feather motif playing a starring role in the collection. Contemporary paisley’s with hints of gold and intricate mosaic patterns with beading, crochet appliqués and a touch of sparkle add just the right detailing. The accessories collection mixes whimsical necklaces, and bracelets to complete the relaxed ‘boho’ look.
Disney Living gives fans an inside look at the coolest and newest Disney products for all ages.
After looking at the fashions. tell me what you think? Is this something you would buy and wear back to school? I love it all!
Source: Disney Consumer Products













