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Disney Society

The Disney Channel Advertises “Camp Rock” in Movie Theaters

by Julie on May 28th, 2008

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The Disney Channel is testing out a different advertising method that has not been done before. From May 23rd to June 19th, theaters across America will have advertisements for the Disney Channel Original Movie ‘Camp Rock’ on their screens.

This is the Disney Channel’s first attempt at cinema advertising.

The ad will run for 30 seconds on G and PG rated movies such as “The Chronicles of Narnia: Prince Caspian” and “Kung Fu Panda”.

They see this as prime advertising real estate and maximum exposure. They want HUGE numbers for Camp Rock and I think they’re going to get them. Has anyone seen these advertisements yet?

Source

Image used with permission by Newscom 

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POSTED IN: Breaking News, Camp Rock, Demi Lovato, Disney Channel Movies, Disney Stars, The Jonas Brothers

4 opinions for The Disney Channel Advertises “Camp Rock” in Movie Theaters

  • Mariel Josh
    May 29, 2008 at 10:59 pm

    oh gosh. haven’t seen the advertisment yet. but i can’t wait to see it!

  • KELLY LUGO
    Jun 28, 2008 at 3:20 pm

    YOU ARE SO SO SO COOL I CANT BELIVE THAT
    IM TALKING TO YOU RIGHT KNOW
    MUAHHHHHHHHH. LOVE YOU ALL 3 OF YOU…..
    JONAS BROTHERS.****9

  • Emily
    Jun 28, 2008 at 3:37 pm

    I saw the advertisement and I think its totally a smart move from Disney. Its summer and tons of kids are constantly going to movies and it should promote Camp Rock. Disney should keep this going because I think it reaches out to many kids they go home talk to thier parents. It will help promote alot.

  • shayla
    Jul 9, 2008 at 12:04 pm

    my name is shayla i woder can speek to joe?

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